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In the old cold calling mindset, youre taught to focus on the sale and be completely confident that what youre offering is something the other person should buy.

Here are 3 common cold calling techniques that you should probably avoid:

Mistake #1: Center the conversation around yourself and what you have to offer

In the old approach, you introduce yourself, explain what you do, and suggest a benefit or feature of your product. And then you close your eyes and pray that the other person will be interested... continue reading


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